Front end designers are required to walk on a tight rope that required them to balance between front end designing and back end database interaction. It has been seen that smart programming, high-end applications and informative content fell flat on face without supportive front-end designing.
Designers work with font, style, color scheme and are responsible for webpage layout, i.e. arranging different components of a webpage for best outcome. They decide how best to put content, images, links, forms and other functions on a webpage that would engage visitors.
The biggest challenge faced in front-end designing is evaluation of end-user requirements and optimizing the design accordingly. End users are diverse and so are their requirements. Designers deal with HTML, JavaScript, CSS, and Flash in creating visuals of a web page.
Problems for font-end designers are multi-faceted. There are different aspects and dimensions that need to be dealt with while designing a responsive webpage. When it comes to site design and functionality, designers often put emphasis on visual aesthetic over developers working at the backend. Demands of visitors had changed over the years and so did website designing. In the competitive situation, front-end designing has become imperative in deciding about success of a website or digital product.
The current trend followed in site designing is User Centric Design (UCD) but following the guidelines as they are isn't an assurance of great design. Despite following the principles of front-end designing most digital products have mediocre or poor design that fail to evoke user interest.
The tussle between backend engineers and front-end designers is a common story in every development unit. While engineers focus on solving programming issues, designers focus on creating design that would be responsive. It is therefore, important that the designing team own the design.
Varied user base is another challenge that front-end designers need to address. As a matter of fact, users can now access digital products on their desktops, tablets and even, smartphones. Difficulties arising because of varied screen sizes, device features and input mechanism. Designers are required to design keeping these aspects in mind.
Introduction of HTML5 is developed to addresses this issue in creating responsive web applications (RWA). But it still has a long way to go before becoming the standard for web designing. There are only a few modern browsers that support HTML5 designing. And so, when it promises of solving the problem for designers it also given rise to a new set of issues.
How web applications are accessed has changed from clicks to taps and touches. Depending on that, front-end designing is also required to upgrade itself. The problems for front-end designers are far from being over. As user base will grow and technology will advance there will be new set of complications interfering with designing.